Category Archive for "Consumer Behavior"

Are You Ready for the Mobile Device Generation?

-+*It’s a New Dawn Most of us are aware that Mobile Internet usage is on an upward trend, but recent studies are showing that it is now going mainstream. In fact, a December 2011 report from Nielsen (“The Rise of…

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Online Shopping Influencers

-+*The topic of “Influencers” has been getting a lot of attention in the Social Media Marketing world. In fact, the marketing firm razorfish has apparently trademarked the term “Social Influence Marketing”, but that’s an entirely different story. So What are Influencers? We’ve always had Influencers…

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Who’s Your Town Crier?

-+*In earlier times the Town Crier was the primary source of news and information. They would ring a bell to catch everyone’s attention, read their proclamation or announcement, and then post it in a common area for all to see. Do you see any similarities today? Good…

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Online Consumer Behavior

-+*Do You Really Understand Your Online Consumers? For most online marketers, creating a personalized online experience is a top priority. But, are they really providing the BEST online experience that will allow their web site visitors to achieve their online objectives and goals? Even today many web marketers take a single approach in…

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