In earlier times the Town Crier was the primary source of news and information. They would ring a bell to catch everyone’s attention, read their proclamation or announcement, and then post it in a common area for all to see. Do you see any similarities today?
Good question… who are the Town Criers of today’s world of media and technology? Obviously newspapers, radio, and television still [...]
Editors Note: Typically we do not post content that has already been published online, but we found this article to be so well written that we just had to make an exception, and share this very useful information with you.
by Tom Kulzer (AWeber CEO)
Your web business probably gets product inquiries from potential customers around the globe. Inquiries come via e-mail [...]
Sounds like a pretty basic question, doesn’t it? It’s actually one that we ask our clients quite often. Much of the time it’s something that our clients have never thought about. Many times we’ll receive a response like “Our primary strategy is to drive as much traffic to our web site as possible”. On follow-up we’ll ask ”what do you want your web site visitors to achieve once they’ve [...]
How Is Your Online Sales Process Working?
Are you reaching out to prospective customers at that exact moment in time where they are looking for a specific product, service or information or is your web site just another stop along the way to your competitor’s web site?
The importance of matching web site visitor expectations to their online goals and objectives is likely the single most important consideration when it comes to designing a successful online experience or [...]
